Privacy Notice – Conversion Zone | Amazon Agency USA & UK

Introduction
This privacy notice explains how we collect and process your personal data when you use our site www.conversion-zone.com. Conversion Zone is the data controller and is responsible for your personal data (referred to as “we”, “us” or “our” in this notice). We have appointed a Data Protection Officer for privacy matters. For questions, contact the Data Protection Officer using the details below.
Contact Details
Full name of legal entity: Conversion Zone
Data Protection Officer: Monika Valausk
Email: info@conversion-zone.com
Website: www.conversion-zone.com
Your data must be accurate and up to date. If you have changes, please contact us. Conversion Zone is a leading Amazon PPC Agency UK and a trusted Amazon Agency USA, ensuring secure and professional handling of your data.
What Data We Collect and Use
Personal data means information that can identify a living individual. Anonymised data is excluded.
Customer Data – Includes name, billing/delivery address, email, phone number, purchase details, and payment data.
Purpose: To provide purchased goods/services.
Legal basis: Performance of a contract.
Communication Data – Includes messages via website, email, SMS, social media, or other channels.
Purpose: Communication and record keeping.
Legal basis: Legitimate interests.
Technical Data – Includes IP address, browser type, pages viewed, visit duration, and technology used.
Purpose: Website analysis, security, content optimisation, marketing performance.
Legal basis: Legitimate interests.
Marketing Data – Includes preferences for marketing communications.
Purpose: Marketing and advertising effectiveness.
Legal basis: Legitimate interests or consent.
Conversion Zone, as a trusted Amazon Agency USA, may use marketing data to share updates about PPC campaigns and services.
User Data – Includes data on site and service usage.
Purpose: To operate and secure our website and services.
Legal basis: Legitimate interests.
Sensitive Data – We do not collect sensitive data such as race, religion, sexual orientation, or health. If ever required, explicit consent will be requested.
Personal Data Obligations
Sometimes personal data is required to fulfil a contract. If not provided, services may not be available. We use data only for the purpose collected unless compatible with another reason.
How We Obtain Your Data

• Directly from you (forms, enquiries)

• Automatically via cookies and analytics

• From third-party platforms (Google, Facebook)

• From public sources (Companies House UK)
  See our Cookie Policy for more details. Conversion Zone is recognized in the UK and as an Amazon Agency USA, supporting global sellers securely and effectively.

Marketing Communications
We may send communications based on:

• Previous purchase or enquiry

• Your consent

• Legitimate interests for business growth

Opt-out anytime via the unsubscribe link. No personal data is shared with third parties for marketing without consent.
Data Disclosures
We may share data with:

• Group companies

• IT and system providers

• Legal, financial, and professional advisors

• Regulators and authorities

• Third parties during business restructuring

All third parties must comply with GDPR. Conversion Zone, as an Amazon Agency USA, ensures shared data remains secure and confidential.
International Transfers
Transfers outside the EEA have safeguards:

• Only to countries approved by the European Commission

• Standard contractual clauses used

• Providers in EU-US Data Privacy Framework

Conversion Zone, acting as an Amazon Agency USA, ensures compliance in all international transfers.
Data Security
We use measures to prevent unauthorized access, use, or disclosure. Access is limited and bound by confidentiality. Procedures exist to handle data breaches with notifications to affected individuals and regulators as required.
Data Retention
Personal data is retained only as long as necessary, including legal, tax, or accounting reasons. Customer data is generally kept for six years. Anonymised data may be kept indefinitely for analysis.
Your Legal Rights (GDPR)
You can:

• Request access to your data

• Request correction or deletion

• Object to processing

• Restrict processing

• Request data transfer

• Withdraw consent

For more details, visit the ICO site:
https://ico.org.uk/for-organisations/guide-to-the-general-data-protection-regulation-gdpr/individual-rights
To exercise your rights, email info@conversion-zone.com. Identity verification may be required. We aim to respond within 30 days.
Complaints
If unhappy with our handling of data, contact the ICO: www.ico.org.uk. Please contact us first to resolve the issue.
Third-Party Links
Our site may link to third-party websites. We are not responsible for their privacy policies; review them separately.
Cookies
You can manage or refuse cookies via your browser, but some site functions may be affected. We and partners may use cookies to associate activity with personal data (like email/address) for targeted marketing.
Conversion Zone, as a trusted Amazon Agency USA, ensures cookie-based marketing complies with GDPR.
Conversion Zone continues to support sellers both as a UK PPC Agency and as an Amazon Agency USA, providing strategies and guidance to optimize Amazon sales globally.
As a leading Amazon Agency USA, Conversion Zone prioritizes privacy, GDPR compliance, and delivering high-quality Amazon marketing services.